Music Video :: Dexter Freebish - "What I Need"

This project was one where I had complete creative control on. I was literally given the song and told that it was going to be played up on a 15 foot screen while a band played live. The central focus was to creativly display the words to the song. I spent a few days working out the look and style of the text and backgrounds then animated it over the course of a week. All in all it's about 100 hours in this project and I think it was worth every minute. Most of the questions I get about the project are how did I do the billboard section. My stock answer is "Magic..." but in reality it was happenstance that I shot a bunch of pics of a Scion billboard that was down at Venice Beach, CA. I then just did a bit of photoshop "magic" and added the words I wanted to highlight. The other fun section is when I do the video "rewind" effect towards the end of the song. It is indeed frame for frame a rewind of the song back to the section they start singing again.